The CRM that already knows your industry.
Tell us what you sell at signup. Maxup sets up the stages, fields, documents and reports your team needs, so you start working on day one instead of configuring for a month.
Choose your industry
Works with the tools you already use
- 99acres
- MagicBricks
- Housing.com
- Facebook Lead Ads
- Website forms
- WhatsApp Business API
- Excel / CSV import
- Tally
- Zoho
What you get
Every lead tracked from first enquiry to final payment.
These features ship in the Real Estate CRM today. Other industries get the same core with their own workflows.
Leads from every portal
99acres, MagicBricks, Housing.com, Facebook and your website forms land in one list. Duplicates are merged automatically.
Auto-assignment
Round-robin, by workload or by shift. A lead reaches the right person within seconds of coming in.
Follow-ups that escalate
Reminders for every next step. If a lead sits untouched past your SLA, the manager hears about it.
WhatsApp on your own number
Your whole team replies from one shared inbox. Chats stay with the company when someone leaves.
AI agent that qualifies
It answers from a knowledge base you fill in, asks about budget and timeline, then passes the lead to a person.
Calls with AI summaries
Click to call from the CRM. Every call is recorded and transcribed, with a short summary saved on the lead.
Site visits with GPS
Your field team checks in from the mobile app at the site, so you know which visits actually happened.
Inventory to collections
Units, cost sheets, demand letters, receipts and agreements. Export to Tally or Zoho when accounts need it.
WhatsApp AI agent
Replies in seconds at 11 pm. Hands over to your team by morning.
Most enquiries come in after office hours. The AI agent answers them on your WhatsApp number using what you have taught it about your projects.
- 1
You control what it knows
Add prices, floor plans, possession dates and FAQs to the knowledge base. It answers only from that.
- 2
It asks the right questions
Budget, configuration, own use or investment, preferred visit date. Answers are saved on the lead.
- 3
A person takes over
When a lead is ready, the chat moves to a sales person with the full history in front of them.
How it works
Live in days, not months.
- Step 01
Pick your industry
Sign up and choose Real Estate or Education. Your CRM opens with the right stages, fields and templates.
- Step 02
Connect lead sources
Link your portals, Facebook pages, website forms and WhatsApp number. Import old leads from Excel.
- Step 03
Set your team rules
Add your team, set assignment rules, follow-up SLAs and what the AI agent should know.
- Step 04
Start closing
Leads arrive, get assigned and followed up. You watch it all from the dashboard or the mobile app.
Pricing
Three plans. One AI wallet.
Pick a plan for your team size. AI features run on prepaid credits, so you pay for what you use.
Basic
For small teams moving leads off Excel and personal WhatsApp.
₹2,499/ month
Billed yearly · Up to 5 users
Start free trial- Leads from portals, Facebook and web forms
- Round-robin auto-assignment
- Follow-up reminders
- Shared WhatsApp inbox on your number
- Mobile app for your team
- ₹200 AI credits / month
- Most teams pick this
Intermediate
For growing sales teams that want the AI agent and call tracking.
₹5,799/ month
Billed yearly · Up to 15 users
Start free trial- Everything in Basic
- AI WhatsApp agent with your knowledge base
- Click-to-call with recording and AI summary
- Site visits with GPS check-in
- SLA escalation and automation sequences
- ₹750 AI credits / month
Advance
For builders who want sales, inventory and collections in one place.
₹12,499/ month
Billed yearly · Up to 50 users
Book a demo- Everything in Intermediate
- Inventory, cost sheets and demand letters
- Receipts, collections and document generation
- Buyer portal and channel partner module
- RERA quarterly sheet and Tally/Zoho export
- ₹2,000 AI credits / month
Prices exclude 18% GST.
AI credit wallet. The AI agent, call transcripts and call summaries draw from a prepaid wallet. Top up from the app whenever you need.
Compare plansFAQ
Questions people ask
Still unsure? Talk to our team.
What does "CRM built for your industry" mean?
When you sign up, you pick your industry. Maxup then sets up the pipeline stages, lead fields, documents and reports for that business. A real estate team sees projects, units and site visits. A college sees courses, applications and fee payments.
Which industries are available today?
Real Estate is live. Education (admissions) is in early access. More industries are planned. If you want Maxup for a different business, tell us on the contact page.
Will the WhatsApp AI agent say things I have not approved?
The agent answers from the knowledge base you fill in. If a question is outside it, the agent says a team member will follow up and hands the chat to a person.
Can I use my existing WhatsApp number?
Yes. Maxup works on your own number through the WhatsApp Business API. Our team helps with the setup if your number is not on the API yet.
Is there a mobile app?
Yes. Your sales and field team get Android and iOS apps for leads, calls, follow-ups and site visit check-ins.
Where is my data stored?
Your data is stored on servers in India. Only users you add can see it, and access follows the roles you set.
See Maxup with your own leads.
Book a 30-minute demo. We will set up a sample project for your business and show you the full flow, from enquiry to booking.